At LE NEW BLACK, we know that data-driven decision-making is essential for brands looking to refine their wholesale strategy. To help brands make more informed choices, we’ve extended our suite of Sales Insights Reports in order to provide clearer, more actionable data and allow brands to optimise their collections, improve their merchandising strategies, and drive smarter business decisions.

Extended Sales Reports for Product and Buyer Insights

Unlock valuable insights with these powerful new reporting tools, designed to help you better understand product performance and buyer behaviour:

• Season Over Season Reports: Track sales performance across multiple seasons, comparing results by Customer or Category to identify trends and new opportunities.
• Assortment Adoption Report: Gain visibility into how buyers are adopting your collection by analysing sales by style, category, and fabric, allowing you to refine future merchandising strategies.
• Best Sellers, Least Sellers & Non-Sellers Reports: Identify which products are driving sales, which are underperforming, and which haven’t sold at all, helping you make more informed inventory and production decisions.
• Price Repartition Report: Understand the pricing distribution of your collection by analysing how products and sales are structured across price ranges, ensuring a balanced and competitive pricing strategy.

Real-World Applications for our Sales Insights Reports

The Sales Insights Reports help brands leverage data to optimise sales, strengthen retail partnerships, and refine collection planning. Here’s how these reports can be applied to real business scenarios:

• Identify Bestsellers and Reorder with Confidence: Use the Best Sellers Report to determine which products are in high demand and ensure adequate stock for future orders.
• Spot Underperforming Styles Early: With the Least Sellers & Non-Sellers Reports, adjust your marketing strategy or apply targeted promotions to move slow-selling inventory.
• Refine Collection Planning Based on Data: The Assortment Adoption Report provides insights into which styles, categories, and fabrics are performing best, helping brands fine-tune their next collection.
• Adjust Pricing for Maximum Profitability: The Price Repartition Report highlights how products are distributed across price ranges, enabling brands to optimise pricing strategies and fill gaps in their assortment.
• Track Seasonal Growth and Customer Trends: The Season Over Season Report allows brands to compare performance across seasons and identify key retail partners driving consistent sales.